Cycles Direct has become aware of the growing standards of individual bike shops. As the level of high end bikes, equipment and apparel increases, premium and innovative products demand presentation and emotional ambience within the store. We use various professional tools to differentiate from our competitors. With an intensive connection with both SPECIALIZED and GIANT Brands we have managed to strengthen our position in the marketplace. Also, click through to one of our partner's below to keep up to date with the latest news, events and brands!